建立商务关系函电范文格式 第一篇

Thank your for your letter of the 16th of this month. We shall be glad to enter into business relations with your company. In compliance with your request, we are sending you, under separate cover, our latest catalogue and price list covering our export range. Payment should be made by irrevocable and confirmed letter of credit. Should you wish to place an order, please telex or fax us.

本月16日收到有关商务关系的来函，不胜欣喜。谨遵要求另函奉上最新之出口商品目录和报价单。款项烦请以不可撤销保兑之信用状支付。如欲订货，请电传或传真为盼。此致敬礼

建立商务关系函电范文格式 第二篇

商务写作

(Business Writing)

一、商务信函概述

? 一、正确的观念

? 1.商务信函是一种“推销”函

? 商务信函是一种常用的商业联系媒介，实际上商务信函是一种“推销”函，写信人总是在推销着什么，或是物品、或是服务等。 要写好商务信函不仅要具备相关的业务知识，掌握好法规和条款等，还应具备扎实的语言基础，熟悉信函的书写形式和行文要求。 2.商务信函的基本特点 商务信函书写的重点应放在“效率”上，应易读易懂；语气真诚、友好、客气；语言简短、朴实、自然；内容清晰、准确、具体；行文正确、完整。 3.商务信函无定律 好的信函并没有固定不变的写作模式，因人而异。写信时，应充分考虑收信方的观

点和看法、背景和所处环境。

二、应用原则

? 1.“挨达”AIDA原则：在拟就一封商务信函时，应首先考虑的原则： A— Attention 注意 I— Interest 兴趣 D— Desire 意愿 A— Action行动 个“C”的行文原则 明晰Clearness 具体Concreteness 简洁Conciseness 诚意Conscientiousness 正确Correctness 个性Character 礼貌Courtesy 完整Completeness 体谅Considerateness 优美Concinnity

三、商务信函的构成要素

? 1.信头（Letterhead）

? 是指发信人所在公司的名称和地址，通常是预先印制好的，一般位于信纸的正上方。 ?

? 内容包括：电话号码、电报挂号（Cable Address）、传真（Fax）和电传（Telex）号码、信件编号或索引号码以及写信日期。 例如： 英国—— date/month/year 27 February,2008 美国—— month/date/year February 27,2008 2.信内地址（Inside Address） 即收信人的姓名和地址，通常是在日期下面隔两行，位于书信正文的左上方。 3.称呼（Salutation） 是发信人对收信人的称号用语，自成一行，位于“信内地址”左下方的一、二行处。 商务书信的称呼通常要注意下面几点： （1）Dear Sirs 和 Gentlemen是最常使用的公文用语，前者是英国式的称呼，后者

是美国式的称呼；注意Sirs前通常加Dear；Gentlemen必须用复数；

? （3）Dear Sir是指男性，Dear Madam是指女性，Dear Sir or Madam是指不知道对方性别。 （4）称呼后面用冒号或逗号均可，一般用冒号。 4.正文 正式的商务信件在每一段之间均留一空行。每一行末尾的单词一般不移行。 5.结尾客套语 位于正文最后一行下面一、二行处，从信纸中间偏右的地方开始写，一般占一行，第一个字母要大写，结尾用逗号。 6.签名 是指发信人、书信执笔人或公司代表在书信上签上公司名称或个人名字，通常位于

结尾客套语下面两行，从中间偏右处开始写，一般占3～4行：第一行写公司名称，第二行是个人签名，要用钢笔；第三行打印自己的名字，用于辨认和复信；第四行打印所属部门的名称及签名人的职称。

? 信封和书信的写法-The Style of Envelope and Letter 1.信封的写法 （1）美国式航空信封的写法（Stamp） ABC Manufacturing Company(收信人地址) 150 Giera Court Parlin, Livingstone New Jersey 08859, USAMr. Black Smith(收信人名字和职称)President of the Company Beijing Import and Export Company 86 Baiyilu,Haidian District 100872 Beijing,PRC (发信人地址) （2）英国式航空信封的写法（Stamp） Beijing Import and Export Company(收信人地址) 86 Baiyilu,Haidian District 100872 Beijing,PRC AFTER 15 DAYS PLEASE RETURN TO(发信人地址) SMITH & SON, LTD 15 WOOD STREET LONDON 6 ENGLAND 商务写作的十大技巧 1.了解读者 2.使用第二人称，强调读者的利益 3.确定单一的交流目标和目的 4.清晰、简洁、直白 5.使用主题行、缩格、简短的开头段落和附言 6.开篇和结尾有力 7.在长文件中应用标题、空白、图表

? 9.避免消极写作 10.应用说服的技巧来影响读者 商务写作目标 商务写作通常是为了完成以下任务： 通知 说服 指导 记录 商务信函举例1： 亲爱的思拜格女士： 我公司致力于为您提供高效的服务。我们拥有大量的专家和技术人员、充足

的资源，能够为您设计一流的健身中心。这将有助于贵公司提高劳动生产率，降低缺勤率，而且我们收费很低。

? 请您仔细考虑，选择我公司将会有如下收益：劳动生产率提高，员工士气高涨，缺勤现象减少，还有选择一流的供应商所带来的种种好处。 当您正考虑如何才能找到一家最好的公司，它将为您的公司提供上述益处时，我相信您一定会马上与我们联系，尽快开始改善贵公司的工作环境，提高公司业绩。 商务信函举例2： 收信人：Great Valley 人事部 发信人：质量提高小组 主题：停车场照明问题 日期：2005/6/20 今年夏天要在停车场的边缘增设照明灯，计划在停车场内端增设五盏，左右两边各增设三盏，共计11盏。 这些照明灯将创造一个更安全的环境，如有问题，请与质量小组的成员联系。祝愉快！ 商务信函举例3： 亲爱的阿兰： 作为会议中心的主席，我现在写信通知你有关我方机 构的重大变化，相信会对彼此业务关系产生影响。 普林斯顿会议中心拥有291间客房，在过去的两年里， 我们的定房率、营业收入和利润都在不断提高。根据业 内年度统计资料，我们每间客房的盈利率已经进入全美 城郊旅店的前十位。我们的业绩和有效管理使公司在几 年内获得了数项大奖，包括：Pinnacle奖，AAA四星 奖。 我们希望增强与您的业务联系。我们感谢过去几年里 您的惠顾，并致力在未来为您提供超乎您想象的服务。 我们将保持优良的传统，更好与贵协会合作。 我们将很快与您电话联系，与您磋商最近的会议筹备 工作。如果您有紧急需要，请打电话通知我们。很荣幸 与您继续业务往来。 商务信函格式

? 1.缩行式（Indented Style） 缩行式将封内地址、其他需要分行的地方的后行比前行往右缩进二至三个英文字母，各行以右斜方式排列。 各段的起始字缩入四至五个英文字母。 结尾客套语和签名置于中间偏右下方。

ABC Bottles Pty Ltd.

Kirra Road, Ashtown 1128

Mrs. R. G. Cole

Manager

Mabels Pty Ltd

Canterbury 8633

Dear Madam,

We must remind you …

Yours faithfully

J. Turner

Production Manager

? 2.半平头式（Semi-block Style）

? 日期、客套语和签名一般从信纸中部写起

? 正文的每个段落的第一行往后缩入二至五个字母

? 封内地址、称呼与左边看齐

ABC Bottles Pty Ltd.

? Kirra Road, Ashtown 1128

? Mrs. R. G. Cole

? Manager

? Mabels Pty Ltd Canterbury 8633 Dear Madam, We must remind you … Yours faithfullyJ. TurnerProduction Manager 3.平头式（Block Style） 平头式除信头、日期、客套语和签名外，其他部分每行开头都与左边边缘看齐。

ABC Bottles Pty Ltd.

Kirra Road, Ashtown 1128

Mrs. R. G. Cole

Manager

Mabels Pty Ltd

Canterbury 8633

Dear Madam,

We must remind you …

Yours faithfully

J. Turner

Production Manager

? 4.完全平头式（Complete Block Style）

? 信纸中的各部分内容全部都与左边边缘齐平，从上到下一直线，段落间采用双行排

ABC Bottles Pty Ltd.

Kirra Road, Ashtown 1128

Mrs. R. G. Cole

Manager

Mabels Pty Ltd

Canterbury 8633

Dear Madam,

We must remind you …

建立商务关系函电范文格式 第三篇

Dear Sir or Madam:

This is in regards to your order for 5,000widgets and our sales confirmation No. 341. We would like to remind you that the delivery date is approaching and we have not yet received the covering letter of credit.

We would be grateful if you would expedite the establishment of the L/C so that we can ship the order on time. In order to avoid any further delay, please make sure that the L/C instructions are in precise accordance with the terms of the contract.

We look forward to receiving your response at an early date.

Yours sincerely,

Hillary

建立商务关系函电范文格式 第四篇

We warmly welcome your desire to establish direct trade relations with us in the field of textiles. We have received your letter that you wish to establish business relations with us and thank you for the export of Chinese leather shoes. We hope to conduct trade with your company in this respect.

We believe that the Commercial Counselor's office of your company has recommended the establishment of business relationship with your company. We hope to introduce to you that our company is a state-owned import and export company dealing in light industrial products As one of the leading importers of textiles in Pakistan, we are writing to you in the hope of establishing direct trade relations with your company. According to the introduction of Freeman company, we have learned that your company is one of the largest light industrial products in your country.

Our company is a state-owned export company dealing in hardware products. We have been engaged in hardware products for many years. Our products have been well received by foreign customers.

In order to expand the sales volume of our products in your country, we hope to establish business relations with your company. The Commercial Counselor's office of your Embassy in China informed us that your company will import lathes from China. Therefore, we write to you, I hope to establish business relationship with you.

I will send you the quotation and sample as soon as I receive your detailed inquiry. Please let us know your detailed requirements so that we can send the catalogue and quotation again. xxx.

中文翻译：

我们热烈欢迎你方与我方在纺织品领域建立直接贸易关系的愿望。你方表示希望与我方建立业务联系的信函已收到，并对中国皮鞋出口表示感谢，我们希望能与贵公司进行这方面的贸易，我方认为贵公司商务参赞处已向贵公司推荐与贵公司建立业务关系，我方希望向贵公司介绍，我公司是一家国营进出口公司，经营轻工产品，是巴基斯坦纺织品的主要进口商之一，我们写信给您，希望能与贵公司建立直接的贸易关系，富利曼公司介绍说，我们得知贵公司是贵国最大的轻工业产品之一。我公司是一家国营出口公司，经营五金制品，我们已从事多年，我们的产品得到了国外客户的好评，为了扩大我们产品在贵国的销售量，我们希望与贵公司建立业务关系，贵国驻中国大使馆的商务参赞处告知我们，贵公司将从我国进口车床，因此，我们写信给您，希望与您建立业务关系，我会在收到您的详细询价后立即将报价单和样品寄给您。

请告诉我们您的详细要求，以便我公司能再次发送目录和报价单。”。

建立商务关系函电范文格式 第五篇

Dear Mr. or Ms., we are very glad to contact you. We are glad to know your name and address on the Internet and write to you.

We hope to establish business relationship with you. Now we would like to take this opportunity to introduce our company, which was founded in. We have a very large international business with many countries.

The main export business is: if there is anything attractive, please let us know, then we will send you the price list, hoping that our products can meet your market, so that we can start our business relations, mutual benefit and mutual benefit, thank you in advance Please reply as soon as possible and wait for your sincere reply. Fax: + mobile phone: + email: @ yah oocnSkype:wwwcom.

中文翻译：

建立商务关系函电范文格式 第六篇

Dear Sir or Madam:

Thank you for your order No. 6565 dated 1 July for 100widgets.

I regret to say that our records show that we do not have sufficient letter of credit. We can fulfill your order only upon the receipt of a confirmed, irrevocable letter of credit.

We are sorry for the delay and await your instructions.

Yours sincerely,

Hillary

建立商务关系函电范文格式 第七篇

From: x x x XTo:X X XDate:X X Subject: Dear Madam C, you and Charles Lewis of East Asia Building Materials Co., Ltd. have recommended your company to us. Charles mentioned that your company provides high-quality goods and services at reasonable cost.

I am writing to inquire about the establishment of business relations between your company and our company. China Commodity Company is one of the largest international exporters of Chinese goods. We are located all over the world There are customers, especially in the United States, Chinese decoration is one of our most popular products.

If you can send us your latest sales catalog for our review, we believe it will be beneficial for your company to establish business cooperation relationship with decoration and supplies. We are looking forward to receiving your product catalog and conducting business with your company in the future. Sincerely, manager Mayan recently approved us We are a Chinese export company with customers all over the world.

I will contact you in a week to arrange an appointment. I look forward to hearing from you.

中文翻译：

发件人：X X XTo:X X XDate:X X X主题：尊敬的女士C你和东亚建材公司的查尔斯·刘易斯向我们推荐了贵公司，查尔斯提到贵公司以合理的成本提供高质量的货物和服务，我写信询问贵公司与我公司建立业务合作关系中国商品公司中国商品公司是中国商品最大的国际出口商之一，我们在世界各地都有客户，尤其是在美国，中国装饰品是我们最受欢迎的产品之一，如能寄来贵公司最新的销售目录供我们审核，我们相信与装饰和用品建立业务合作关系将对贵公司有利，我们期待收到贵公司的产品目录，并在未来与贵公司开展业务真诚的，麦扬经理最近通过我们的市场调查了解到贵公司的情况，现写信要求贵公司提供商品的目录和价格表我们是一家中国出口公司，客户遍布世界各地，我将在一周内与您联系以安排预约。我期待您的回音。

建立商务关系函电范文格式 第八篇

We are pleased to introduce ourselves to you and hope to have the opportunity to cooperate with you in business development. We take the liberty of writing to you with a view to establishing business relations with you; we wish to introduce to you that we are a state-owned company specializing in light industrial products, and that we are a state-owned company dealing in import and export business. As you are one of the leading importers, we are very pleased to contact you and hope to establish business relations with you and help you with your various requirements.

We understand that you are interested in both import business. In this regard, we would like to introduce ourselves and establish a mutually beneficial business relationship between our two companies. As a camera importer, your company enjoys a high reputation, which makes us hope to establish business relationship with you.

Therefore, we send you our catalogue and price list. Our products are manufacturers of first-class paper mills in China. Therefore, we are capable of serving your customers with the most reliable quality you suggest.

We specialize in the export of Chinese arts and crafts to express our desire to trade with you in this field. Our business is mainly textiles and handicrafts. We have been engaged in this industry for many years.

The purpose of this letter is to explore the possibility of developing trade with your company We are willing to establish business relationship with your company on the basis of equality, mutual benefit and exchange. What a person has is what he needs.

中文翻译：

我们很高兴向贵公司自我介绍，希望能有机会与贵公司在业务拓展方面进行合作。我们冒昧写信给你，以期与贵公司建立业务关系；我们希望向你介绍我们是一家国营公司，专门从事轻工业品，我们是一家国营公司，经营进出口业务。由于贵公司是主要的进口商之一，我们很高兴与贵公司联系，希望能建立业务关系，并为贵公司的各种要求提供帮助。

我们了解到贵公司对这两项进口业务都感兴趣关于这一点，我们希望介绍一下自己，希望能在我们两家公司之间建立互利的业务关系。贵公司作为照相机进口商享有很高的声誉，使我们希望与贵公司建立业务关系，因此，我们向贵公司寄上我们的产品目录和价格表，我们经营的商品是国内一流造纸厂的制造商，因此我们有能力以你方建议的最可靠的质量为您的客户服务。我们专门出口中国工艺品，表达我们的愿望与贵公司进行这方面的贸易 我们的业务主要是纺织品和手工艺品 我们从事这一行业已有多年 本函的目的是探讨与贵公司发展贸易的可能性 我们愿意在平等、互利和交流的基础上与贵公司建立业务关系一个人所拥有的是他所需要的。